Vodafone and The Connected Customer Journey – One Channel. One Organisation.
The sheer size and scale of Vodafone, one of the world’s largest telecoms companies, understandably presents challenges to support their customers in the ever changing digital world, whilst internally managing the brand image and ensuring that everything behind the scenes is working like clockwork! Aneta will take us through how Vodafone are creating one seamless connected customer experience, through the delivery of digital products that can both work really well on their own but which truly have a much larger objective: enabling the multichannel experience of the future. One Channel. One Organisation.