The Rise Of Programmatic Audio
Digital Audio has been one of the fastest growing areas over the last few years. With 25m people listening to digital audio in the UK, and with the rise of screenless devices in the home, Digital Audio now has an integral position on the marketing plan. DAX is the largest commercial digital audio platform worldwide and has pioneered programmatic audio. Greg will take us through DAX’s journey over the last 4 years and what’s next.
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