Direct Response: It’s Time To Understand The Value Of Brand Advertising

Driving an effective CPA or ROAS from Snapchat, or even a Digital Billboard? Footfall from mobile? Let’s not forget the basics of ad viewability across our favourite display platforms. Davina will talk you through the basics of running a multi-channel strategy that not only yields direct response uplift, but drives brand favourability.

Event Retailer Spotlight: Digital Marketing Roundtable 23 March 2017

Speaker/s Davina Dunlea, CEO & Co-Founder at Chalk Global,