New Look

British global fashion retailer with a chain of high street shops. The key to New Look’s success has always been its people and they spend their days working to improve the way they do business.

People:

Marie-Louise Lord

Senior CRM Manager

Marie-Louise is an experienced CRM & Digital Marketing Manager who is passionate about delivering customer-centric marketing and making highly personalised and targeted communications a reality. While at Argos she delivered a number of customer-first initiatives to advance the relevancy of the business’s CRM program, including customer segmentation, cross-channel contact strategies, and the implementation of a...