Emarsys is a leading global provider of cloud marketing software for B2C companies, and the first B2C Marketing Cloud. The company provides actionable intelligence to enterprises targeting their customers, combining machine learning and data science with true personalisation and multichannel delivery to reach customers most effectively, maximising engagement and results. With more than 600 employees in 16 global office locations, Emarsys serves more than 1,500 clients in 140 countries. Every month, Emarsys sends over seven billion messages — helping customers increase revenue and ROI.

People

Zach Hemmant-Low

Regional Director of Sales for UK, Nordics, and Benelux
Emarsys

Zach Hemmant-Low is a digital marketing professional and an expert on digital marketing technology. As Senior Sales Manager at Emarsys, Zach has over 5 years experience working with leading eCommerce and Retail brands in the UK. Zach makes sure that industry leaders find the right technological solution that supports the objectives of a marketing function as well as overall business goals. During his time at Emarsys he has worked with businesses across Europe to provide solutions that drive customer retention and loyalty through, automation, personalisation and customer intelligence.

Grant Coleman

EVP
Emarsys

Grant Coleman is VP and Market Director, UK, SC, MEA at Emarsys. In his role, Grant is responsible for operations in the UK as well as supporting clients in the Nordics, Middle East, and Africa. Grant has a wealth of experience in ecommerce and digital marketing, consistently delivering high quality support for clients across the end-to-end customer journey.

Tom Harris

VP Sales
Emarsys

Tom is a digital marketing professional and an expert on digital marketing technology.

As Regional Sales Director at Emarsys, Tom is responsible for sales revenue and profit in the UK.   With over 5 years expertise of working with leading eCommerce and Retail brands in the UK, Tom makes sure that industry leaders find the right technological solution that supports the objectives of a marketing function as well as overall business goals.

During his time at Emarsys he has worked with businesses across Europe to provide solutions that drive customer retention and loyalty through, automation, personalisation and customer intelligence.

Raj Balasundaram

SVP of AI Product Management
Emarsys

Raj Balasundaram is a digital marketing evangelist and Artificial Intelligence Marketing (AIM) advocate. He runs the global solutions and innovation teams for Emarsys, and is responsible for working with customers to translate their brand strategies into consolidated digital approaches. As a trusted advisor for leading marketers, he has successfully helped companies around the world to leverage their digital platforms and data to differentiate themselves from competitors and achieve superior financial results.

Articles

How AI’s Predictive Customer Analytics Helps Make the Most of Your Marketing

Today’s retail marketers face an impossible battle. With so many brands out there constantly fighting for share of voice, they…

15/10/2019

Empty Software: Making The Most Of Tools You Already Have

Imagine you’ve bought an expensive new car. You’ve paid the tax, the insurance, services and MOTs, and you can’t wait…

4/07/2019

Customer-Centric Marketing In The Connected Era

Over the last fifteen years, consumer technology adoption has exploded, boosting the multitude of ways for consumers to access products…

28/06/2019

How To Put Marketers And The C-Suite On The Same Page Using Technology

Corporate narratives are changing. Thanks to the branding teams at household names like Gillette and Nike, brands are daring their…

29/03/2019

How To Revive Customer Loyalty In A Multi-Channel World

Gone are the days of endless queues, stock shortages and unmasked frustration. Thanks to online shopping, customers no longer have…

5/02/2019

Apple Is Upping Its AI Game, But What Does The Rise Of Personal Assistants Mean For Marketers?

If there’s one thing we know about Apple, it’s that it really understands how consumers want to live their lives.…

19/06/2018

How Retailers Can Activate Tomorrow’s AI Marketing Technology – Today

Today, customers enjoy more purchasing options and control than ever before. A shift in the balance of power from brand…

30/04/2018

Want Personalisation Through AI? Keep Things Simple

What exactly is personalisation? Every marketer seems to have their own definition. With the tools now at their disposal, customer…

28/02/2018

Press Releases

Emarsys top-ranked in the strategy, market presence, and current offering categories based on its scores Emarsys, a powerful marketing platform…

The latest study from martech specialist Emarsys reveals that businesses and their marketing departments are struggling to switch on the…

Global, digital fashion giant selects Emarsys AI-optimised personalisation platform to transform CRM and deliver a unique brand experience across multichannel marketing…

Emarsys research reveals that consumers will happily boycott brands that fail to personalise their message, but are comfortable with AI…

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