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Infographic: Social Media Shopping Habits

As many as 14 per cent of Britons have purchased an item through a social media channel within the last…

Affiliate Marketing Fashion Retail

Getting Started With A Local SEO Campaign

As a digital marketer it pays to be ambitious, but don’t make the mistake of setting out to conquer the…

geolocation Search SEO

10 Point Plan: Using Predictive Analytics To Improve Customer Lifetime Value

Matthew Kelleher, CCO of RedEye, offers advice on how to implement predictive analytics to improve customer lifetime value. 1. Have…

Analytics Data Digital Marketing

The Different Types Of Google Ranking Drops And How To Deal With Them

Did you know that 30 per cent of search traffic goes to position one on Google? With these numbers dwindling…

Search SEO

Increase Your Reach With Hyper-Personalisation In Marketing Automation

Did you know, over 50 per cent of opened emails are deleted within two seconds. That’s right, we’ve all done it.…

Email Marketing Marketing Automation

It’s All About the Little Things: Making the Most of Micro-Moments to Generate Sales

Mobile search is slowly becoming the king. When Google launched micro-moments in 2015, it was already aware of mobile’s slow…

Digital Marketing Mobile