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Rewarding Community: Using Gamification To Foster Interaction

We’re all used to the traditional retail tropes of loyalty cards or points awards schemes, whether we buy into them…

Apps Ecommerce Fashion

A Year On From The Cambridge Analytica Scandal: What Has Changed?

Facebook pretty much holds the digital marketing world in the palm of its hands. They supply an unbeatable platform for…

Digital Marketing Security Social Media

Chatterbox: Why Chatbots Can Be The Answer To Your Marketing Problem

In marketing, first impressions are everything. When a user lands on your page, you have a small window in which…

Apps Social Media Technology/Software

Are Retailers Making The Most Of Their Welcome Emails?

Welcome Emails By Retailers – Are They Making The Most Of This Valuable Opportunity? We recently analysed 80 retailers’ signup processes and…

Digital Marketing Ecommerce Email Marketing

Why Your Ecommerce Site Is Hidden From Your Customers: Part Four

Technical SEO advice for ecommerce sites simply wouldn’t be complete without mentioning faceted navigation. Therefore, in this final installment I…

Digital Marketing Ecommerce SEO

Web Design Principles That Will Boost Your Conversion Rate

Boosting the conversion rate of a website is something that many businesses struggle to achieve. However, your web design can…

CRO Web build