Article
Content Management, Content Marketing • December 16, 2021
...product or service on your website, case studies, infographics, images, videos, etc. What is content development and SEO writing? Content development process The content development process is preparing visual or...
Article
• October 22, 2019...Content: Don’t Publish Content for the Sake of It Consider What Your Audience Really Wants Be Consistent Include CTAs in Your Content Shake Up Your Content Forms Writing Content Without...
Job
...Marketing Reporting to clients and to the Content Marketing Manager Skills and abilities: Clear understanding of web content and its various forms and purposes Clear understanding of the...
Case Study
Design & Build, Digital transformation
...interoperability with other systems. Additionally, its web content organisation would allow for numerous contributors with varied skill levels and a large number of pages. The Results The new website successfully...
Article
Content Marketing • March 1, 2016
...at that point in their buying journey. 3. Content calendar Creating a content calendar is a key element in planning and delivering a successful content marketing strategy. A content calendar...
Article
Optimisation, Web build • March 12, 2018
...content when the user needs it. The benefits of lazy loading are that a user connects to content faster reducing the chances of them leaving the website. 6. Optimise Web...
Article
Content Management, User Generated Content • June 28, 2016
...creating a content strategy is not ‘what content should we create?’. It should be ‘why are we creating the content?’ Once you’ve answered this everything will fall into place. “Content...
Article
Content Marketing, Mobile • June 30, 2015
...help you discover the keywords that’ll inform your content. It can allow you to build personas so that you can ensure your content is relevant and targeted. Philip’s takeaways: content...
Article
Campaign Management, Digital Marketing • February 22, 2019
...Statistics show that 41 per cent of webinar attendees prefer 30 minute presentations and 44 per cent want their webinars to last at least 45-minutes. If you’re stretching your content...
Article
Content Marketing • October 30, 2017
...if you haven’t nailed the basics then the added extras can fall flat. If you’re writing website content or will be updating a blog, here are five things every content...
