Article
Visual search often takes a backseat to its text-based counterpart, but the potential of visual search engines is one all marketers and digital aficionados should know. Search engines are getting...
Article
Digital Marketing, Ecommerce • May 4, 2020
...such as voice search and, yes, visual search is leading to new ways of searching. Search engines are now much better at establishing a consumer’s real search intent, and matching...
Article
Consumer Behaviour, Customer Experience • September 26, 2017
...and the imminent Apple voice assistant, this is not the case. Will Brands Survive Without Being “Voice-Search Ready?” At the moment, voice search is still in its very early stages,...
Article
Ecommerce • May 19, 2017
...videos. Visual intelligence is not anything new: Google Visual Search was first demoed in 2009, the same year Zappos launched its own iteration of the technology. Amazon also experimented in...
Article
...voice search. We have developed Voice Search Ranking reports to help our clients have a better understanding of the landscape and their opportunities with voice search.” When voice search first...
Case Study
...users that are nearly double the rate for non-site search users. Additionally, site search users spend 21 per cent more on average than non-site search users; and site search users...
Article
Digital Marketing, Voice Search • January 10, 2019
...see voice search as merely a trimming to text-based search engines, used for rigidly-defined search terms. As with most things, the answer likely lies in the middle. While search may...
Press Release
...technology in search has been significant, but it can be argued that visual search continues to remain somewhat untapped. But what exactly is visual search? 5. UX and technical SEO...
Press Release
...options with voice search.” One major problem SEO teams have faced is reporting on voice search. How much traffic to your site is via voice searches, is my website being...
Article
Content Management, Conversion Optimisation • February 27, 2020
...search, the main difference is that voice search is used more on-the-go, and its ability to return lots of zero-click search results. Voice search is generally effective across standard SEO,...
