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Articles
Is Wearable Advertising The Future Of Technology?
Wearable technology has been around for some time now and smartwatches are becoming increasingly accessible, but we’re not quite at…
How To Optimise Your Marketing Technology Stack With Unified Customer Data
Marketing technology is a bridge that enables marketers to create, nurture, enhance, automate, and measure consumers’ brand interactions. Savvy marketing…
How Technology Is Disrupting Customer Experience
The evolution of customer experience is one of many important topics that will be discussed and debated at our upcoming…
Technology And Talent: Driving Digital Transformation
For the past two years, Travelex have been undergoing a major digital transformation, as data and martech developments have opened…
Marketing Operations – Connecting the Organisational Dots by Using the Right Technology
Mike Owen at censhare explains how organisations can successfully combine process, technology and people The new marketing need As it…
How Digital Technology Could Save Our Nation’s Bees
It’s one of the most pressing topics on the lips of the nation’s conservationists: the decline of the British bumblebee…
Evolving Design: The New Human Checklist
The process of service, product and experience design has been greatly shaped by the capabilities of digital, and the technology…
Why Marketers Should Embrace Contextual Marketing
Context is something which helps humans to make sense of things. A situation can be interpreted in wildly different ways…
How Has Keyword Technology Evolved?
Ben Austin, Managing Director at Absolute Digital Media, explains the impact of new keyword technology on content creation. With keyword…
Striking The Balance Between Machines And Humans
Musical instrument retailer, Andertons Music Co., is best known for its stellar online presence with one of the United Kingdom’s…
Want Personalisation Through AI? Keep Things Simple
What exactly is personalisation? Every marketer seems to have their own definition. With the tools now at their disposal, customer…
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CSI Media
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