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Articles

Search Results for “Influencer Marketing”

Articles

Paid Opinions? The Delicate Balance Of Influencer Marketing

To exist in the digital space is one thing, but to sustain conversation with your consumers digitally is a whole…

14/11/17

10 Point Plan: Influencer Marketing

With brands dedicating an increasing amount of their budgets to influencer marketing, having a strong influencer marketing strategy is now…

22/09/16

Reverse Influencer Marketing: Reaching The Younger Generation

The last decade has been a period of unprecedented change, with platforms and marketing techniques changing constantly. The newest generation…

26/09/16

Why Native Influencer Marketing Needs to Go, Now

Celebrity endorsements have existed since at least the 1760s, when artisans would boast of royal approval of their goods and…

18/07/17

Videos

7 Things That Make You Scream About Influencer Marketing

by James Erskine, Managing Director at The Big Shot

23/05/17

Cutting Through The Noise Of Influencer Marketing

by Thomas Dawes, Creative & Digital Director at Godrej

08/12/17

Who Really Has A Clue About Influencer Marketing?!

by Lauren Spearman, Digital Manager at Benefit Cosmetics

08/03/18

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