Article
Digital Marketing • September 16, 2019
...transforming themselves from games to digital social platforms. The Role Of Esports Digital marketing in video games gets slightly more complicated when it comes to esports. Esports is essentially professional...
Article
Behavioural Targeting, Brand Management • March 26, 2021
...significantly improves consumer experience, driving greater engagement and ultimately, for us in marketing, better return on investment. People love games Game mechanics work on a deep physiological level in our...
Article
Brand Management, Content Marketing • August 10, 2016
...providing an easily-predicted target market for brands to focus on. Marketing the Games: NBC So, how is NBC (the official coverage host) marketing this year’s Games? Well, besides the usual...
Case Study
GAAGO is a new innovative online streaming solution, providing online delivery of live and on-demand Gaelic Athletic Association (GAA) games to global audiences. StreamUK discuss the work The Challenge To...
Article
Digital Marketing, Games • May 20, 2011
...Once upon a time, not so long ago, games were considered the preserve of red-eyed guys in dusty bedrooms hacking up alien invaders. Now, not only is gaming a vast...
Article
Digital Marketing • March 29, 2019
...is an attempt to bring modern games to streaming, meaning the games can be played on any platform or device. In essence, users can have a centralised platform where they...
Case Study
...multiple camera angles during the game. In 2014, Mi9 extended the functionality to its responsive website and mobile phone app, 9jumpin. During the games, fans could choose from up to...
Case Study
Apps, Customer Journey Mapping
...games and challenges, safety instructions, and advice on practicing on the course and at home. It enables them to plan their junior coaching sessions through a structured format, with a...
Job
...including content such as features, articles, graphics, whitepapers, games, apps and more. Collaborating heavily with colleagues on the PR, Design and Development teams to create highly engaging content. Collaborating heavily...
Case Study
...the majority of the Premier League and the majority of clubs in the EFL Championship. For several years clubs in England have been able to broadcast live games to international...
