Search Results for “Behavioural Targeting”
Articles
How To Beat The Slump: Behavioural Psychology In Ecommerce
This is a condensed version of the report, How To Beat The Slump: Behavioural Psychology In Ecommerce, by Stephen Hill, Senior Ecommerce…
Do We Lie To Ourselves? How Online Behavioural Data Can Debunk Fads And Grow Sales
Are We Getting Healthier? According to Hitwise data, Britons are increasingly becoming health conscious. Searches for ‘keto diets’ have grown…
B2B Ad Targeting: How to Find Your Audience
Paul Honey, Managing Director at Strange, explains how to connect with your target audience. When it comes to reaching your…
The Next Generation of Programmatic
There has been a flurry of brands experimenting with the various capabilities available within programmatic marketing. As a result there…
Gen Z: Understanding The World’s First Digital Generation
Jaywing, a digital agency with its heritage in data science, undertook research in collaboration with YouGov to survey over 1,000…
A League Of Opportunities: Ericsson, Chelsea FC And The Connected Venue
Ahead of a new season, football teams are trending across digital platforms as they compete to share their latest news.…
Figaro Digital Summer Marketing Conference Roundup 11 July (Part One)
On 11 July 2019, we welcomed digital marketers from across the UK to the Emirates for our Figaro Digital Summer Marketing…
Evolving Design: The New Human Checklist
The process of service, product and experience design has been greatly shaped by the capabilities of digital, and the technology…
AI: Joining The Islands In The Customer Journey
For many business undergoing digital transformation, AI is a subject which is never very far from the table, but not…