Article
Apps, Behavioural Targeting • September 10, 2021
...of encouraging positive behavioural change. If you’re keen to learn more about how behavioural science can impact consumer habits, Vidatec recently participated in a webinar in partnership with The Behaviours...
Article
AI, Behavioural Targeting • July 17, 2019
...digital marketers and 16 speakers from the brands, agencies, and technology providers that are spearheading innovation within the industry, the conference covered trending topics from AI and behavioural targeting to...
Press Release
...for behavioural trigger campaigns. OPI is available in over 100 countries and offers a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, and...
Case Study
Behavioural Targeting, Consumer Behaviour
...could help us recommend what’s popular right now without having to manually change the recommendations each week”, says Janis. Behavioural targeting A more recent endeavour for Look Fabulous Forever is...
Article
Ecommerce • January 23, 2019
This is a condensed version of the report, How To Beat The Slump: Behavioural Psychology In Ecommerce, by Stephen Hill, Senior Ecommerce Strategist at Vaimo. Download the full report here....
Article
Behavioural Targeting, Data • June 26, 2019
...your assumptions and use online behavioural data to confirm or debunk these. What people think and say can often differ to what they actually do. Generations provide a great overview,...
Press Release
Industry-leading IP geolocation intelligence utilised to increase advertising targeting capability. Digital Element, the global IP geolocation data and services provider, has today announced that expert performance marketing and traffic monetisation...
Article
B2B, Campaign Management • March 2, 2020
...tweaking campaign targeting and schedules Something often overlooked when running ad campaigns for B2B audiences is that you can find great efficiencies by tweaking your ad’s targeting and schedules. The...
Article
Digital Marketing • July 11, 2013
...which found that brand awareness in Denmark was just 12.6 per cent. De Cecco used nugg.ad’s Branding Optimiser, which combines predictive behavioural targeting and brand engagement measurement, to meet their...
Article
Digital Marketing, Food • July 11, 2013
...which found that brand awareness in Denmark was just 12.6 per cent. De Cecco used nugg.ad’s Branding Optimiser, which combines predictive behavioural targeting and brand engagement measurement, to meet their...
