Article
Apps, Augmented Reality • August 2, 2018
...laptops and tablets. At the moment augmented reality apps are designed to be used on a smartphone. While this is less of an issue for augmented reality shopping apps like...
Article
Augmented Reality, SEO • May 8, 2019
Augmented reality is becoming a pretty standard part of our everyday lives, especially where social media is concerned. If you’ve ever used a filter on Snapchat or played Pokémon Go...
Case Study
Brand Management, Content Management
...to transform themselves into a wolf using augmented reality technology. Our approach We utilised all digital channels for the launch of Burger King’s new limited time offer, the lamb flatbread....
Article
UX • November 11, 2016
...began work on some kind of virtual or augmented reality experience for customers or employees. So, virtual reality is set to be the next big thing. But what’s that got...
Article
Multi-Channel Marketing • April 1, 2010
...with consumers thanks to developments in technology. Take augmented reality for example. The technology gives consumers the opportunity to virtually experience products or services in the comfort of their own...
Article
Business, Internet • January 11, 2010
...like Cyclopaedia, Layar and Yelp which present results as an augmented reality layer over a real world view. To Coin A Phrase So what’s next? Well, here we’re looking at...
Article
Digital Marketing • August 5, 2014
We were joined at our Backing the Future Seminar by experts from Millennial Media, 8 Million Stories, Webcredible, Code Computerlove, e3 and Blueleaf. From augmented reality to interactive surfaces, from...
Article
Augmented Reality, Beauty • February 22, 2021
...beauty brands are investing heavily in Augmented Reality (AR) and Video Commerce to replicate in-the-flesh purchases. Augmented Reality in beauty Global AR ad spend is estimated to grow to an...
Article
Digital Marketing • August 31, 2018
...or service, we think minimising the risk of abuse is more important.’ Facebook Is Adding Augmented Reality Ads To Your News Feed It’s not just ad targeting that Facebook is...
Article
Consumer Behaviour, Content Marketing • February 20, 2018
...to show your personalities and essentially make your brand human and relatable. Augmented Reality A term that has certainly caught many people’s attention over the last few years and will...