Suppliers

Company Name:
Infectious Media
Company URL:
http://www.infectiousmedia.com
Company Information:


Infectious Media are specialists in intelligent online display, and Europe’s leading independent trading desk. We are focused on making online display deliver consistently great results across the whole of the sales and marketing process.

Using our own technology, Impression Desk™ and expertise, we decipher data to power RTB display campaigns. These campaigns reach targeted audiences at scale, with zero wastage and use dynamic creative messages to tailor the ads in real time.

We are pioneers, widely recognised for our innovation, validated by accreditations such as our selection for the European Beta programme for Microsoft’s Advertising Exchange, and Facebook’s API beta programme.

Our clients, drawn from across all sectors, receive a fully-managed service to meet all their campaign needs, with full reporting transparency and high returns time after time. We have no obligations or pre-buying commitments to publishers allowing us to make decisions exclusively in the interests of our clients, and through Impression Desk™, we reach over 170 billion impressions globally each month (20 billion in the UK).

Impression Desk Social™ is directly integrated into the Facebook Ads API, and integrates audience performance insights from Facebook and RTB display campaigns to enable portfolio management between them.

Please also feel free to download the second European RTB trend report, released on the 5th April 2012 here

For latest insight into Real-Time advertising please visit our YouTube channel here. This brings together industry experts from companies including Sky, Google and Microsoft and cover subjects from ‘What is RTB?’ and ‘The Role of Dynamic Creatives, to ‘The Future of Digital Display’.

Contact People:
Zoë Steventon
General Manager
zoeSpam stopper@Spam stopperinfectouismedia.com
Martin Kelly
Co-founder
martinSpam stopper@Spam stopperinfectiousmedia.com
Andy Cocker
Co-founder
andySpam stopper@Spam stopperinfectiousmedia.com
Details:
3-7 Herbal Hill, London
EC1R 5EJ
020 7775 5606
 
Key Industries
Financial
Internet
Property
Retail
Telecommunications
Travel
Key Sectors
Analytics
Behavioural Targeting
Display Advertising
Social Media
 
Download the full European RTB Insight Report for Winter 2011
RTB is here right now and Infectious Media has put together a latest Pan-European Insight report
 
Editorial Articles

The Creative Goes Real-Time

Brands are considering new factors when utilising creative technologies for awareness activity

The Trough of RTB Disillusionment

Martin Kelly of Infectious Media on the real issues in real-time bidding
 
Infectious Media and Sky are breaking new ground in the innovative use of non-PII customer data to deliver unprecedented targeting for RTB enabled display. Joel and Martin will explain how this integration of first party data is delivering a unique richness in impression level decisioning on what to

watch video

 
 
Digital Marketing Conference 23 November 2011
Bringing Customer Data into the Display Mix

watch video