Suppliers

Company Name:
ignitionone
Company URL:
http://www.ignitionone.co.uk
Company Information:


IgnitionOne provides solutions to improve online marketing performance and simplify cross-channel advertising management. With the IgnitionOne Digital Marketing Suite advertisers can manage and attribute their paid search, display and Facebook campaigns in a central dashboard.

All campaigns are powered by real-time user insights including our unique LiveMarketer technology to deliver incremental leads and sales onsite. We measure media exposure across channels, website behaviours and product interests, allowing for more efficient budget allocation and more relevant messaging tailored to each user’s unique interests.

IgnitionOne currently manages more than £600 million in online advertising for some of the world’s leading online marketers and agencies, including GroupM, LBi, SMV, I Spy, Center Parcs, General Motors and Golley Slater.

IgnitionOne by the numbers:


• £600+ million online advertising under management
• 500+ marketers using IgnitionOne technology
• 95% retention of top 50 clients in past year
• 9 global offices
• 200+ employees
• 1 centralised platform for managing online performance

Contact People:
Ollie Bath
Client Solutions, UK
ollie.bathSpam stopper@Spam stopperignitionone.com
Stewart Holt
Sales Director, UK
stewart.holtSpam stopper@Spam stopperignitionone.com
Details:
Level 3, 120 Charing Cross Road, London
WC2H 0JR
0207 420 2230
 
Key Industries
Business
Clothing
Cosmetics & Toiletries
Mail Order Retail
Motor
Publishing & Media
Retail
Telecommunications
Travel
Key Sectors
Affiliate Marketing
Analytics
Behavioural Targeting
Display Advertising
e-commerce
mobile
Multi-Channel Marketing
Optimisation
Pay Per Click
SEO
Social Media
 
Three needed to address their largest paid search challenges
Extended Stay Hotels wanted to stay ahead in the competitive travel industry
 
Editorial Articles

Driving Real-time Data Forward With Cruise Control

Chris Evans explores the power and potential of predictive optimisation

Engagement Works But Performance Matters

Chris Evans examines new figures taking the pulse of digital marketing in 2011

The Evolution of Display

Behavioural retargeting and real time bidding are changing display advertising

Understanding Engagement: The Final Frontier

Ollie Bath, Head of Client Solutions at IgnitionOne UK, explores engagement insight
 
‘Attribution’ has been a buzz word for the past two years, however marketers are still struggling to solve the complex riddle: how do you define the best attribution setup in accordance with your goals? The ability to use a single onsite score across all media as a mechanism to better weight the

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