Internet Marketing Seminars | Digital Events | Online Seminars by Figaro Digital
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  • Duncan Burbidge - CEO, StreamUK

    Duncan Burbidge - CEO, StreamUK


    Duncan Burbidge co-founded StreamAMG in 2001 and has led the company's growth for 13 years. It is now the leading independent streaming media group in Europe and employs nearly 100 people.

     

    Jake Dubbins - Managing Director, Media Bounty

    Jake Dubbins - Managing Director, Media Bounty


    Jake is Media Bounty's Managing Director and Co-founder. He is a passionate believer in delivering first-class marketing campaigns that challenge the big global agencies on creative, results and price. When he isn't working, he enjoys surfing and trying to influence the musical tastes of his two-year-old son.

    Kate Dale - Strategic Lead: Brand and Digital, Sport England

    Kate Dale - Strategic Lead: Brand and Digital, Sport England


    Kate Dale started working life as a journalist and magazine editor for companies including Dennis Publishing and Haymarket before jumping into digital during the first dot-com boom (which she survived). She has created numerous websites for companies including Freeserve, Barclays and Sport England and is now in charge of Sport England’s digital strategy. Most recently this has involved using digital and social media to create an audience for This Girl Can, an award-winning campaign that went viral within five days.

    Willem Challenger ­- Video Marketing Consultant EMEA, Brightcove

    Willem Challenger ­- Video Marketing Consultant EMEA, Brightcove


    Willem is a highly experienced digital marketing executive, having worked at BBDO and Japan@UK prior to his role as a video marketing consultant at Brightcove. He is fluent in both German and Japanese and has combined these languages with his marketing skills by working on advertising campaigns for Mercedes Benz and introducing Japanese designers at London Fashion Week.

    In his role at Brightcove he is responsible for advising prospective clients across Northern, Central Europe and the Middle East on video marketing strategies, helping them to ensure successful campaigns which drive brand awareness, engagement and conversion with their clients and consumers.

    Willem holds a first class degree from the University of Sheffield in Germanic Languages, Literatures, and Linguistics and Japanese and won the prestigious Kemsley German Prize from the Faculty of Arts for proficiency in spoken German.
     

  • 2.00pm
    Registration and networking

    2.25
    Introduction – Jon Fortgang, Editor, Figaro Digital magazine

    2.30-3.00
    Willem Challenger ­- Video Marketing Consultant EMEA, Brightcove

    Boosting Conversion Rates with Video Marketing

    Integrating video into your marketing throws up some impressive stats, none of which are more important than its impact on conversion rates. Willem will share his expertise in using video to increase conversion rates, touching on a range of tactics including social and interactive video. He'll look at the power of integrating video into your marketing automation platforms and discuss how to harness video metrics to improve performance.

    3.00-3.30
    Jake Dubbins – Managing Director, Media Bounty

    The BFG or Fleshlumpeater?

    How is your brand viewed? Like a big jumbly giant or a malign, bean-eating giant? Jake will discuss story, authenticity, scale and tech in Giant Country.

    3.30-4.00

    Networking break

    4.00-4.30
    Duncan Burbidge – CEO, StreamUK

    Building Brand Allegiance with Video

    StreamAMG delivers more content for the sports industry than anyone else in Europe and in June this year went live with 250,000 hours of content. Sports fans demand a lot from their media and return the investment with tremendous loyalty. Duncan will discuss the lessons brands can learn from the passionate sports viewer.

    4.30-5.00
    Kate Dale – Strategic Lead: Brand and Digital, Sport England
    The Ten Commandments of Film

    This Girl Can 
    is Sport England's campaign to get women and girls moving. Kate will explain how the organisation used
    insight, influence and inspiration to create a truly social response to its video content.

    5.00 – 7.00pm
    Networking and drinks

    Please note places for each seminar are limited.

    If you have any questions regarding the event please call 0207 870 3380.

  • Brightcove Inc.

    Brightcove Inc.


    Brightcove Inc. (NASDAQ: BCOV), a leading global provider of cloud content services, offers a family of products used to publish and distribute the world's professional digital media. The company's products include Video Cloud, the market-leading online video platform and Zencoder, a leading cloud-based media processing service and HTML5 video player technology provider. Brightcove has more than 6,350 customers in over 60 countries that rely on Brightcove cloud content services to build and operate media experiences across PCs, smartphones, tablets and connected TVs.
     

    Media Bounty

    Media Bounty


    We provide effective creative marketing and PR solutions to facilitate consumer engagement across a range of touch points and deliver results. A simple compelling creative should be at the heart of every marketing campaign, and we’re equally as happy to come up with the ‘big idea’ as we are implementing it. Whatever the approach, we always deliver innovative integrated solutions, maximum impact and genuine consumer engagement to provide powerful results and increased sales.

     

    StreamUK

    StreamUK


    Stream UK facilitates the use of digital media through three main products: Stream Connect is designed for administrators of live webcasts; Stream MP is the online video platform; and Stream Crowdsourcer is the tool used by the BBC and the Guardian for eliciting, transcoding and curating content.

  • In this session our team of experts will discuss video's role in communicating brand messages and explain why it can engage your audience more effectively than any other format. Through a mixture of case studies and original insight and research, learn about the role of social and engagement video, viral, ads and video production.

    Who should attend?
    This seminar is tailored exclusively to the needs of brand and client-side senior digital decision-makers/marketers who are actively seeking new agency partners and technology providers.

    What can I expect?
    You’ll have the opportunity to hear expert insight from those working across a variety of industries and to put your own questions to each of our speakers.

    Registration
    We expect you to arrive at The Hospital Club for 2pm and ensure that you can attend for the full duration of the afternoon.

    Networking
    Networking will take place at registration and during the break. You are also invited to join us afterwards at the bar for drinks and networking.

    Please note: Places for each seminar are limited.

    If you have any questions regarding the event please call 0207 870 3380

  • Building Brand Allegiance with Video

    Building Brand Allegiance with Video

    Duncan Burbidge, CEO at StreamUK, explains what brands can learn about video marketing from sports fans.
    The Ten Commandments of Film

    The Ten Commandments of Film

    This Girl Can is Sport England's campaign to get women and girls moving. Kate will explain how the organisation used insight, influence and inspiration to create a truly social response to its video content.
    The BFG or Fleshlumpeater?

    The BFG or Fleshlumpeater?

    Jake Dubbins, Managing Director at Media Bounty, draws on Roald Dahl to discuss story, authenticity, scale and tech in video marketing and beyond.
    Boosting Conversion Rates with Video Marketing

    Boosting Conversion Rates with Video Marketing

    Integrating video into your marketing throws up some impressive stats, none of which are more important than its impact on conversion rates. Willem will share his expertise in using video to increase conversion rates, touching on a range of tactics including social and interactive video. He'll look

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