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Why Social, Mobile, & Email Are Best Friends (not Archenemies) /
ExactTarget /
e-mail marketing, mobile, Multi-Channel Marketing, Social Media
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The digital-marketing trifecta of social media, mobile, and email are fuelling one another
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All Publicity is Good Publicity… as long as your site can cope /
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Design & Build, e-commerce, e-mail marketing, Social Media, User Generated Content
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Ensure you have the technology in place to deal with sudden influxes of visitors to your site
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The Potency of E-Mail Marketing spreads far Beyond the Inbox /
e-Dialog /
e-commerce, e-mail marketing, Multi-Channel Marketing, Social Media, User Generated Content
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Marketing Emails: from a simple delivery mechanism into an interactive tool for engaging consumers
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Adopting an Agile Approach to Marketing /
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CRM, Digital Marketing, e-mail marketing, Multi-Channel Marketing
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The opportunity for marketers to stop being reactive & more proactively plan marketing activity
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B2B and SEO Marketing /
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Digital Marketing, e-mail marketing, Optimisation, SEO
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Marketers should not dismiss search as a worthwhile way to connect with B2B audiences
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The Rules of Email Engagement /
RedEye /
e-mail marketing
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Bulk email is dead. OK, some people might still be doing it, but that doesn’t mean it works well
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Understanding Behavioural Email and How it can Improve your Business /
RedEye /
Behavioural Targeting, CRM, e-mail marketing
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Behavioural Email; Download the RedEye Whitepaper here
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Lack of Integration Prevents Effective Cross-Channel Campaign Management /
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Behavioural Targeting, CRM, e-mail marketing, Multi-Channel Marketing, Social Media
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Highlighting the need for marketers to implement cross-channel marketing campaigns
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SME’s can make Money & Build their Brand using Social Media /
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CRM, e-commerce, e-mail marketing, SEO, Social Media
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Too many SME’s are signing up to different social networks & not seeing the return on their investme
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Email Marketing Unbound /
Underwired Amaze /
Behavioural Targeting, CRM, Design & Build, Digital Marketing, e-mail marketing
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Segmentation has given email a new lease as the backbone of eCRM programmes
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eCRM: time for brands to learn the rules of engagement /
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CRM, e-mail marketing
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The relevance of eCRM in today's digital marketing industry
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How Social are you? - the rise of 'member get member' marketing /
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Behavioural Targeting, CRM, e-mail marketing, Social Media, Viral Marketing
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With a plethora of tools to help monitor brands marketers need to know how & which to use
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Is Facebook Running your Life too? /
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Behavioural Targeting, Digital Marketing, e-mail marketing, Social Media, Viral Marketing
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The proposed Project Titan webmail service would cement Facebook as an integral communications hub
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How to Measure Customer Engagement /
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Behavioural Targeting, e-commerce, e-mail marketing
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Five effective methods brands can use to get a measure of how engaged their audience is
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How to Use News Content Marketing to Boost SEO /
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e-mail marketing, SEO, Social Media, User Generated Content
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Search Engines are focussing on the quality of websites
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CGI your Marketing Campaign /
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Content Management, Design & Build, e-mail marketing, Games, Video
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What is CGI & it's capabilities and advantages for marketers and advertisers?
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Avoid Destination Unknown /
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Behavioural Targeting, e-mail marketing
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Creative won’t hold any value if email marketing campaigns don’t reach their intended inbox
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Multi-channel: how to get it right /
SapientNitro /
Affiliate Marketing, Analytics, Content Management, CRM, Design & Build, Digital Marketing, Display Advertising, e-commerce, e-mail marketing, Full Service Agency, mobile, Mobile Apps, Multi-Channel Marketing, Optimisation, SEO, Social Media, Usability, User Generated Content
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Successful multi-channel marketing requires holistic thinking
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Auto Trader - Driving Mobile and Social Media /
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Affiliate Marketing, e-mail marketing, mobile, Social Media, Usability
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Auto Trader discuss their series of small scale integration campaigns from 2009
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Win Virgin Balloon Flights worth £598 /
Browser Media Ltd /
Affiliate Marketing, e-commerce, e-mail marketing, Optimisation, Pay Per Click, SEO, Social Media
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Complete a new survey exploring attitudes to SEM for the chance to win two Virgin balloon flights
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