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The best of Augmented Reality (AR) /
Bright Blue Day /
Behavioural Targeting, Design & Build, Games, Mobile Apps, Viral Marketing
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AR is beginning to make a noticeable impact in the marketplace. But why the slow adoption?
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Personalisation – Join the cult of 'customer lovers' /
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Content Management, Design & Build, Digital Marketing, e-commerce, Usability
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Calling on some of the best 'cult' status films to illustrate personalisation is key
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All Publicity is Good Publicity… as long as your site can cope /
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Design & Build, e-commerce, e-mail marketing, Social Media, User Generated Content
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Ensure you have the technology in place to deal with sudden influxes of visitors to your site
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Branded Video Content- who's getting the message? /
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Design & Build, Digital Marketing, e-commerce, Video, Viral Marketing
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Brands need to focus on video content that is relevant & targeted to their audience
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No community is an island, unless it's an island community /
Bright Blue Day /
Behavioural Targeting, Content Management, Design & Build, Digital Marketing, mobile, Multi-Channel Marketing, Networks, SEO, Social Media, User Generated Content
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It is easy to see why the concept of branded communities is so attractive to marketers
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Improving Website Performance with Web Analytics /
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Analytics, Design & Build, e-commerce, Optimisation, Usability
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Ensuring brand reputation is maintained through a high performing website
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Java: Is it an island? Is it coffee? Is it the same thing as JavaScript? /
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Content Management, Design & Build, e-commerce, Games, Usability
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The seemingly similar terms 'Java' & 'JavaScript' are often mistakenly attributed to being the same
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Creating Branded Retail Experiences in the Online World /
Zone /
Design & Build, e-commerce, Pay Per Click, SEO, Social Media, User Generated Content
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If everyone’s retail website covers the basics then how can one brand differentiate from another
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Email Marketing Unbound /
Underwired Amaze /
Behavioural Targeting, CRM, Design & Build, Digital Marketing, e-mail marketing
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Segmentation has given email a new lease as the backbone of eCRM programmes
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A Cross-Border Approach /
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Behavioural Targeting, Design & Build, Networks, Usability, Video
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How you can successfully create a successful cross-border creative campaign
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The iPad /
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Design & Build, Digital Marketing, Mobile Apps, Networks, Social Media
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An insightful overview of Apple’s newest creation and what it may lead to in the future
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Why Starting again Everyday can sometimes make Sense /
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Design & Build, SEO
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Agile Working: a concept that focuses on delivering value where it is most important
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CGI your Marketing Campaign /
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Content Management, Design & Build, e-mail marketing, Games, Video
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What is CGI & it's capabilities and advantages for marketers and advertisers?
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Staying Online during Peak Season /
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Design & Build, e-commerce, Hosting, Pay Per Click, Usability
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Downtime is no longer an IT issue - it’s something marketers need to take into account
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It's Not AJAX! /
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Content Management, Design & Build
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Getting to grips with one of the most misunderstood & misused acronyms the web industry has to offer
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Mobile Content Distribution: To app or not to app - that is the question /
Gorillabox /
Analytics, Content Management, Design & Build, mobile, Mobile Apps
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Should marketers focus their mobile strategies around mobile applications or mobile sites?
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Making the most of the & in Design & Build /
LBi UK Ltd /
Design & Build
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Why have the two halves of design & build become so separated and problematic?
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Times they AR a-changing /
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Design & Build, mobile, Mobile Apps, Viral Marketing
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Augmented Reality; the technology that brings together the real world & virtual reality
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Protecting your Brand /
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Affiliate Marketing, Content Management, Design & Build, e-commerce, Pay Per Click
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When is it about choice, and when is it about competition and spend?
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Simple is Complicated… /
Panlogic /
Design & Build, Usability
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Why simple web design/build is in fact complicated to achieve
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