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Technology takes the lead in ensuring success of online video campaigns /   /  Analytics, Multi-Channel Marketing, Social Media, User Generated Content, Video
Brands can – and do – invest big sums in creating online content
The best of Augmented Reality (AR) /  Bright Blue Day /  Behavioural Targeting, Design & Build, Games, Mobile Apps, Viral Marketing
AR is beginning to make a noticeable impact in the marketplace. But why the slow adoption?
No community is an island, unless it's an island community /  Bright Blue Day /  Behavioural Targeting, Content Management, Design & Build, Digital Marketing, mobile, Multi-Channel Marketing, Networks, SEO, Social Media, User Generated Content
It is easy to see why the concept of branded communities is so attractive to marketers
Local Motors: a business model of our times /   /  Digital Marketing
The Local Motors story: enthralling from start to finish
CGI your Marketing Campaign /   /  Content Management, Design & Build, e-mail marketing, Games, Video
What is CGI & it's capabilities and advantages for marketers and advertisers?
Times they AR a-changing /   /  Design & Build, mobile, Mobile Apps, Viral Marketing
Augmented Reality; the technology that brings together the real world & virtual reality
Multi-channel: how to get it right  /  SapientNitro /  Affiliate Marketing, Analytics, Content Management, CRM, Design & Build, Digital Marketing, Display Advertising, e-commerce, e-mail marketing, Full Service Agency, mobile, Mobile Apps, Multi-Channel Marketing, Optimisation, SEO, Social Media, Usability, User Generated Content
Successful multi-channel marketing requires holistic thinking
Auto Trader - Driving Mobile and Social Media /   /  Affiliate Marketing, e-mail marketing, mobile, Social Media, Usability
Auto Trader discuss their series of small scale integration campaigns from 2009
When Apps may not be Apt /   /  CRM, Design & Build, mobile, Usability, User Generated Content
The Year of Integrated Marketing Communications /   /  Behavioural Targeting, mobile, Usability
eCRM and the Art of Customer Retention /  Underwired Amaze /  Analytics, Content Management, e-commerce, e-mail marketing, SEO
Building Augmented Reality into a digital strategy /   /  Content Management, Design & Build, Games, Social Media, Video
Persuasion in Ecommerce: Know your Customers and How they Shop /   /  Behavioural Targeting, Content Management, Design & Build, e-commerce, Usability
Relevant and Targeted /  BMB Ltd /  Analytics, Design & Build, e-mail marketing
A Dozen Ways to Engage Newsletter Readers /  Lyris /  Analytics, Content Management, e-commerce, Optimisation