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2012: The Year Mobile Ads Get a Makeover
mobile, Mobile Apps
Paul Childs at Adfonic on the current state of mobile
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Before We Extinguish Flash, Let’s Get HTML5 Right
MediaMind
mobile, Mobile Apps
Michael Tuminello at MediaMind weighs up the relative merits of Flash and HTML5
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The Importance of Video in Marketing
Social Media, Video
TV is dead, says Craig Penn. Long live the moving image
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SEO Myths: PageRank Will Show You How Your Website Will Rank
Vertical Leap
SEO
Vertical Leap on some of the myths in the SEO industry
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Allister Frost on Social Media
Social Media
Microsoft's Allister Frost on the current state of social media marketing
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Building Online Communities
Social Media
Zack King at RPM explains the value of useful, engaging content when building online communities
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The Trough of RTB Disillusionment
Infectious Media
Digital Marketing, Display Advertising
Martin Kelly of Infectious Media on the real issues in real-time bidding
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40 New Year’s Resolutions for Marketing in 2012
Tomorrow People
Behavioural Targeting, Content Management, Digital Marketing, SEO, Social Media
Get ahead in planning for your business marketing success in 2012
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The Figaro Engagement Survey 2012
Digital Marketing, Social Media
Figaro teamed up with Lightspeed Research to survey engagement with brands on social media
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How to be social and influence people
Digital Marketing, Social Media
Companies can offer social experiences through their own platforms, says Tracey Green of Auto Trader
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Online advertising: transparency is the key
Digital Marketing
Jonathon Shaevitz of Maxifier explains why companies must be open in their dealings with consumers
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Amaze's 2012 Predictions
Amaze
Digital Marketing, Social Media
The Amaze Strategy team offer their own in-depth analysis of the issues that'll matter in 2012
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Invest in brand building and reap the rewards
Digital Marketing
Jens Lundgaard, Founder and CEO at Brandworkz, on the value of brand-building
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Social media: a new era for measurable direct marketing
Neolane
Digital Marketing
Martin Smith, Head of Marketing at Neolane on effective social strategy
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Data is king
Emailvision
Behavioural Targeting, e-mail marketing, Social Media
Henry Smith of Emailvision on why customer data matters in 2012
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Master of your own domain
Stuart Durham of Melbourne IT talks to Figaro about 'dot.brand' top-level domain names
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Innovation in 2012
mobile, Social Media, Video
James Murray of Experian Hitwise looks forward to the developments that'll matter in 2012
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Is it time to 'like' Facebooks ads?
Digital Marketing, Social Media
Grant Muckle asks if 2012 is the year marketers need to start 'liking' Facebook ads
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2012: when ‘online marketing’ becomes ‘marketing’
Greenlight
Digital Marketing
Greenlight's Chris Bland offers his 2012 predictions
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Mobile innovation in 2012
Digital Marketing, mobile, Mobile Apps
Carl Uminski, Chief Operating Officer at Somo Ltd considers innovation in mobile in 2012
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