Conferences

Alex is Head of Social Media at O2. His focus is on channelling the transformative potential of social media across everything O2 does, from communications, to conversations, to customer care. He likes cats, beer and history, like most of the residents of the Internet

Allister loves helping marketers realise the full potential of their brands through emerging marketing channels.With pan-European experience of growing large branded business and a rare blend of both FMCG and IT industries, Allister is uniquely placed to help businesses unlock the potential presented by the social web and digital innovations.

Allister is currently shaping Microsoft's digital marketing strategy in the UK, with a particular focus on overseeing their multi-million pound search marketing programme and accelerating adoption of emerging digital channels including social networks and mobile platforms.
 

Amanda manages the team responsible for all online marketing copy, editorial content and social media for leading UK gaming brands, GAME and Gamestation. She has grown the company's social media position from the ground, using Facebook, Twitter, YouTube and Flickr and her proudest Twitter successes to date include gaining £18k in same-session sales through one link and turning the occasional 'Mr Angry' into a brand advocate.

Caroline has been working in the luxury retail sector for over 11 years and for the majority of that time has been focused on Ecommerce. She spent over 7 years with Estee Lauder Companies playing a major role in launching their ecommerce business in the UK and establishing marketing and growth strategies for the brands. She has also worked in high street fashion for Arcadia group and is currently the Head of Online for Links of London and Folli Follie. At Links she is responsible for the full scope of their Ecommerce business globally - including online marketing, multi-channel retailing, fulfilment, customer service and technology developments. She is also a member of the Institute of Digital & Direct Marketing (IDM) Digital Council.
 

Ceanne Fernandes-Wong was appointed Marketing Manager for THE OUTNET.COM in March 2009. Ceanne looks after the entire marketing function managing a dynamic team across the following channels: Email, CRM, Search, Affiliates, Social Media, Advertising & Partnerships and Mobile.

Prior to joining THE OUTNET Ceanne was E-commerce Manager at Ted Baker. During her time there she re-launched their e-commerce website. As Online Marketing Manager at UKTV she gained key experience of 360 marketing for content and the integration of television and digital. Ceanne has also worked for PAA, Tag and Sledge.
 

Chris is Head of UK Acquisition at Betfair, having initially joined the revolutionary betting company back in 2006 when it was just 400 strong. Betfair has since grown into 2,000+ employees worldwide, and is one of the UK’s leading online success stories. Chris is responsible for all online, mobile and social marketing activity in the UK, with a specific focus on bringing new customers onto the site.

Dan is a Digital Media Director with proven track record in growing digital audiences for commercial media businesses. For the past 4 years he's headed up MTV Networks UK & Ireland's digital portfolio of music and entertainment properites in the UK as well as overseen multi-platform execution for MTV shows such as Geordie Shore.

Elizabeth helped transform JustGiving from a tiny start-up in 2001 into becoming the world's largest online fundraising community. As Head of Insight she’s responsible for understanding the behaviour and needs of JustGiving’s 13 million + users. She has a background in journalism, design and usability, and cut her teeth working for high-tech start-ups in Canada in the late 90s.

Head of Social Media at Phones 4u Group Ltd, Ex-Giraffe Keeper, Entrepreneur Magazine Columnist and Author of Sex, Brands & Rock'n'Roll. http://jeremywaite.net

Laura Price heads up the social media operation for British Gas. She coordinates the strategy for customer service across the social web and is responsible for the management of the company’s social networking profiles. Laura is expanding British Gas’s social presence, including the creation and delivery of social campaigns while developing overarching strategy and promoting a converged social approach throughout the business.

Mervyn is Content and Community Manager at Jobsite UK, recently voted Jobsite of the Decade.

Previously he has been a professional recruiter with several years experience of sourcing talent for leading companies in both the private and public sector, particularly focusing on the areas of HR, Finance, Resourcing and Sales & Marketing, and with a proven track record of developing & maintaining long term value-added consultative client relationships.

Nick Jones is director of interactive services at COI, the Government's centre of marketing excellence. Nick’s team delivers digital projects for public sector clients working with 100 suppliers. Nick also contributes to government guidance and standards on social media and digital engagement. Prior to joining COI he contributed to digital policy at the Cabinet Office. A former Jupiter Research analyst he co-founded New Media Age in 1994. Nick has a Masters in Geography from the University of St Andrews.

Roger is the founder of Social Media and Online PR agency Content & Motion (est 2008).

He has 15+ years experience in web and PR-related communications practices - including a lengthy stint as Director of PR for IBM Europe, and running agency-side campaigns for the likes of HP, Toshiba and other household names.

Selina is currently the Marketing Manager for Lynx in the UK and Ireland. Responsible for all media channel briefing/activation, UK brand strategy for growth and P&L management. Most recently she has launched Lynx Excite to market with a massive integrated and multi-channel campaign.

Prior to this she worked as the brand manager for Persil, working on a strategy to drive Persil Small and Mighty. Selina started with the Unilever graduate scheme during which time she worked on Slim.Fast, ASDA and the EU Dirt is Good brand.

Selina joined Unilever from Cancer Research UK where she worked on the brand team developing the equity and heritage of the charity. Prior to this she studied Experimental Psychology at Oxford University.
 

Tom Rainsford, is the Head of Brand and Proposition, leading giffgaff’s strategic and tactical marketing activity. Tom joined giffgaff prior to launch as Proposition and Product Manager in June 2009 with over seven years of experience in Marketing.

Prior to joining giffgaff Tom was the Propositions Manager at T-Mobile within the Pay as you go team. During his career at T-Mobile Tom developed, delivered & managed T-Mobile’s top up incentive proposition and reward portfolio.

Since joining giffgaff Tom has developed a real passion for the brand and its ‘doing mobile differently’ ethos. His role has evolved over the two years from a focus on giffgaff’s propositions to accountability for brand positioning and strategy, ATL campaigns and responsibility for product and communication roadmaps.

Tom is 30 and lives in London
 

Will is a business development professional with experience across sales, social media marketing, channel management, strategy consulting and emerging markets.

Currently Category Head of Tech & Telco, EMEA at LinkedIn Will works with key clients to enable social media strategy on LinkedIn. He has a category focus across technology, telecommunications and consumer electronics in EMEA and develops bespoke marketing solutions to grow customer engagement and retention.
 

Become, formerly MacPeople, is a successful recruitment agency recruiting for all roles within the creative industry: creative, digital, artwork/production and account handling.

Opened 13 years ago the business is a renowned market leader operating in London, Manchester and Sydney for both permanent and freelance business.

The majority of the team have been with the business for over eight years and have built long-term loyal relationships with clients and candidates alike.

This is an exciting year for the business as we transform ourselves through a comprehensive Re-brand project, branch expansion programme and embrace emerging technology and the evolving dynamics of social media.

The Direct Marketing Association (DMA) is Europe’s largest professional body representing the direct marketing industry. We have a large in-house team of specialists offering everything from free legal and social media advice and government lobbying on direct marketing issues to research papers and best practice.

As well as being at the forefront of developments in digital and direct marketing, we continue to lead the way in traditional direct channels. That’s why the DMA is such a great platform for sharing expertise and DMA membership is synonymous with better business.
 

ExactTarget is a leading global provider of on-demand email marketing and one-to-one marketing solutions. The company’s software as a service technology provides organisations a single platform to connect with customers via email, SMS text messaging, social media and landing pages.

Supported by collaborative global services teams, ExactTarget’s technology integrates with more sales and marketing information systems than any other in the industry, including Salesforce.com, Microsoft Dynamics CRM, Omniture and Webtrends among many others.

ExactTarget’s software powers permission-based multi-channel communications for thousands of organisations around the world including Expedia.com, Aurora Fashions, Papa John’s, Sun Microsystems, Value Retail, World Society for Protection of Animals and Gulf Air.