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URL: http://www.republic.co.uk
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Key Industries:
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Key Sectors:
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Republic
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Republic wanted to target visitors who had left the site without making a purchase, with relevant and personalised products or offers, in order to drive return traffic while improving conversions in a way that was non-intrusive but ensured that they served the right message to the customer at the right time wherever they were. The solution that delivered was a Mythings Media behavioural re-targeting solution that analyses on-site browsing behaviour and then presents individualised, dynamic advertising banners to their visitors wherever their visitors surf the web. Within the first week of launch the behavioural retargeting delivered a 242% uplift in return conversions.
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