MMT Digital have launched the new careers website for global law firm Gowling WLG. Covering both graduate and professional recruitment in the UK, the site is the first step in transforming the firm’s online recruitment.
Since its combination last year, the firm has seen significant change in organisation, people and process. Online recruitment activities had been handled differently in various regions and the aim of this project was to deliver a new standard that, if successful, would be rolled out to all the firm’s main regions worldwide.
MMT had a short non-movable deadline as the site needed to be launched in time for the September graduate recruitment fairs. The agency’s agile process meant the team could effectively prioritise work and be flexible to requirements, leading to a successful release that hit the deadline.
In terms of the look and feel of the site, Gowling WLG wanted to really stand out amongst its competition, going against the traditional approach to careers sites within the legal sector. MMT worked closely with creative agency MSL, to implement a striking new design and smooth user experience to position Gowling WLG as an authentic, bold and creative law firm, as well as a recognised and respected employer of choice.
The new careers platform has been met with excellent feedback from key stakeholders at the firm. Jo Franklin, Head of Resourcing, Gowling WLG commented: “Following a period of significant growth for the firm, it is crucial that we align our recruitment on a global scale and the new UK careers site is an excellent first step towards this. Working with MMT Digital has been an extremely collaborative and transparent process and we now have a careers site that stands out from our competition and promotes our new employer value proposition and company values.”
Check out the new Gowling WLG careers site here.