Gill oversees Channel 4’s Audience Technologies and Insight department, which encompasses audience insight, viewer engagement, social media and audience technologies. As part of the C4 Executive Team, Gill is responsible for the transformation of the way in which Channel 4 collates and uses data and viewer insight in order to inspire new ideas and maximise Channel 4’s competitiveness as a media provider.
Previously, Gill was Director of Strategy and Corporate Development at Channel 4, having joined in Sept 2008. Gill is a Board Director of the new connected TV platform, YouView, and was formerly on the Board of the digital terrestrial television platform, Freeview. Before joining Channel 4, Gill was at BBC Worldwide for 5 years. She was Head of Strategy, before leading their commercial on demand activities, and subsequently became Director of Children’s.
Gill is an economist and chartered accountant, and prior to media worked for the Bank of England, Arthur Andersen Business Consulting and Deloitte Business Consulting.