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Latest Case Studies
bigmouthmedia
Macdonald Hotels wanted its affiliates to add incremental sales growth
The Sun Newspaper
The development of an online film to celebrate The Sun’s 40th birthday became a successful viral
Editorial Articles
Are advertisers still failing to engage with audiences online?
A survey of 1000 internet users highlights that advertisers are failing to engage with consumers
Socialising your Email
What motivates your subscriber base & how can you capitalise on that motivation?
Speaking When Spoken To
Word of mouth (WOM) marketing stems from sharing our likes and interests with our friends and family
New Digital Ecosystem has data at its heart
Technical innovation is what drives the digital industry feeding a frenzy of growth & fragmentation
While Supplies Last
This trend allows customers equal access to a website’s limited-time sales events
Coupons are turning Digital & becoming key to Consumers Cutting Costs
The couponing industry; highlighting the impact of digitisation on promotional activity
Why aren’t we there yet? The pitfalls of mCommerce
Retailers aren’t doing enough when it comes to developing their mobile purchasing experience
Five Enduring Processes for Successful Social Media Measurement
Social media measurement is a hotly debated topic
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